Executive Team of the Alliance for Gray Market and Counterfeit Abatement


Chris LaChapelle, Interim President

Chris La Chapelle was elected to AGMA's board in October 2008 and has been an active member since 2005.

La Chapelle is currently Director of Business Operations for QLogic Corporation in Aliso Viejo, California. In this role he is responsible for Global Pricing, Forecasting and Contract Negotiations. He also monitors Supply Chain and Sales Channels to detect and eliminate Counterfeit and Gray Market activity.

Chris is an industry veteran with more than 25 years of experience in diverse roles within the Information Technology sector. His career spans positions in Operations, Engineering and Marketing. Prior to QLogic, he held management positions at Quantum and Unysis.

La Chapelle holds Bachelor of Science and Master of Business Adminstration degrees from San Diego State University.


Ram Manchi, President Emeritus

Ram Manchi was elected AGMA's President in July of 2007.  As President, Manchi was responsible for driving AGMA's goal to mitigate the gray marketing and counterfeiting of technology products around the globe.  Manchi led the organization in increasing awareness and visibility of the issues surrounding gray market and counterfeit.  Manchi facilitated AGMA's growth and helped foster the exchange of best practices and successes between members, solution vendors and the community.  He also helped to further develop and build partnerships with government entities and spearhead development of industry whitepapers and reports driven by AGMA members.

Manchi was elected to the AGMA Board in 2004 and previously served as its Vice President. Manchi has been an active member of AGMA and a strong advocate of the AGMA mission over the past years.

Until recently, Manchi was Director, Global Business Controls, Customer Advocacy Finance at Cisco Systems, leading Cisco's customer advocacy business controls organization.  His areas of focus included containment of unauthorized service usage, compliance initiatives and introducing and ensuring best practices in Cisco service access and usage.  Manchi has extensive knowledge on the topics of service abuse, gray markets, export compliance and the impact of unauthorized product on business and their customers.  Manchi has over twenty years of diversified global corporate experience.

Manchi's work experience includes several business areas including business development, supply-chain management and marketing.  Prior to Cisco, Manchi worked several years at AT&T and Lucent.

Manchi also served on the Board and is Treasurer of One World Children's Fund, a non-profit organization to serve underprivileged and orphans worldwide.


Marie Elizabeth Myers, President Emeritus

Marie Myers was instrumental in the formation of AGMA, the first technology industry association to address gray marketing of which HP is a founding member.

A global executive with over 12 years of experience in international business, Myers is Hewlett Packard’s Vice President of Internal Audit, Finance and is responsible for the global internal audit department, managing key relationships with internal and external auditors.

Myers served as Director of Internal Audit and in a prior role, was the Director of Finance, Worldwide Sales and Services, where she led Compaq’s initiative to address global gray market issues.  Myers was responsible for worldwide audits of distribution channels and developing global business practices and strategies to prevent the diversion of Compaq branded products.  Prior to joining Compaq, Myers held several management positions in Australia for the Department of Trade and Industry and Treasury.

Myers has a Master of Business Administration from the University of St. Thomas in Houston, TX and graduated from the University of Queensland, Brisbane, Australia with a Bachelors of Economics and a Bachelor of Arts degree.


Peter Hlavnika, Treasurer, PR Committee Member, Operations Committee Member, Education and Awareness Program Committee Chair

Peter Hlavnicka joined AGMA in 2004 while working at Nortel and served previously as AGMA Board of Director and Officer (Treasurer) and PR Committe Chair. He is a recognized brand protection subject matter expert, widely quoted in media, author of number of contributed articles on global brand protection.

Peter is the Director, Compliance for Dolby Americas. He has over 20 years of experience in hi-tech industry in various leadership roles. He is a high impact, customer centric executive with depth experience in intellectual property rights protection, business development, licensing, negotiating, pricing, contracts - at global levels. Peter has a reputation for driving results and fostering global teams. Before joining Dolby in 2010, he founded and led the global brand protection program at Nortel Networks and turned around the declining Nortel Enterprise global patent and technology licensing program.

Peter holds an MBA from the University of Western Ontario, Richard Ivey School of Business, as well as MSc. in Cybernetics and Artificial Intelligence from Technical University Kosice, Slovak Republic.

Jim Vanlandingham, Secretary, Events Committee Chair, and Operations Committee Member

Jim Vanlandingham was elected as AGMA's Secretary in November 2008 and has been an active member since 2003.

Vanlandingham is currently Worldwide Channel Compliance Manager for Hitachi Global Storage Technologies in San Jose, California.  He is responsible for channel partner compliance audits, gray market policy and investigations, and related processes.

Jim has more than 25 years experience in the IT industry.  Prior to Hitachi Global Storage Technologies, he worked in numerous business units across North America for IBM in the areas of Internal Audit, Financial and Business Planning, Pricing, and Sales Operations.

Vanlandingham has a Bachelor of Arts degree from the University of Missouri and an MBA from the University of Southern California.


Vivian Vassallo, Director, Events Committee Member, Operations Committee Member, Education and Awareness Program Committee Member

Vivian Vassallo is the Senior Director of Global Compliance and is responsible for the development and execution of Dolby's worldwide Brand Protection and Licensing Compliance programs. Prior to Dolby, Vassallo was the Business Compliance Manager at 3Com Corporation. In this role, she lead a cross functional team addressing Gray Market and Anti counterfeiting efforts. Vivian is currently serving a second term as the AGMATreasurer.

Vassallo has over 18 years experience in global channel sales, marketing and compliance with expertise in analyzing and negotiating complex business issues, resolving disputes and developing policies to meet corporate business compliance and brand protection enforcement goals.

Franziska Hanreich, Director, Affiliations & Membership Committee Member

Franziska Hanreich has rejoined the AGMA board as the Seagate Representative in January 2008; she previously served on AGMA's board from 2005-2006 as a representative of Maxtor Corporation.

Hanreich was recently appointed Director of Global Marketing Integrity by Seagate. Her responsibilities include developing practices and strategies for the continued mitigation of product diversions.

Franziska joined Seagate with more than 25 years experience in the storage industry, including 10 years at Maxtor. While at Maxtor, Hanreich has also served as Director of Sales & Marketing - Business Planning, responsible for managing worldwide desktop pricing and demand forecasting, as well as Director of Corporate Financial Planning. Prior to Maxtor, Hanreich has also held executive & management positions with Storage Tek (now Sun Microsystems) and JD Edwards (now Oracle).

Hanreich has a Master of Business Administration and a Bachelor of Arts degree, both from the University of Colorado in Boulder, Colorado.

Phyllis Massey, Director, Affiliations & Membership Committee Chair

Phyllis Massey was elected to the board in 2007 and represents HP.  Massey is a founding member of AGMA and has participated in several AGMA projects since the inception of AGMA in 2001.

Massey is the Manager of HP’s Brand Protection Team, and is responsible for the development and execution of Hewlett-Packard‘s global gray market mitigation strategy, managing a worldwide team. This includes the development of global business practices and policies to prevent the diversion of HP branded products, and tracking the success of the strategy.  She joined the team in 1999 and has provided its leadership for the last 5 years before and after the HP and Compaq merger.

Prior to the merger between HP and Compaq, Massey held several positions in the North America region in Human Resources and Channel Marketing.  Massey has a broad educational and business background with over 30 years of experience in sales, marketing and brand protection management.

Massey has an MBA from the University of Southern California in New Venture Management, and has worked for such corporations as Toshiba and Frigidaire.

Tim Holland, Director, Public Relations Committee Member

STim Holland was elected to the board in 2009 and represents EMC. Tim is the Director of Global Investigations for EMC and is responsibilities include brand and intellectual property protection. He has been with EMC for the last eleven years in various security and investigative management roles. Prior to EMC, Tim was a managing director for Pinkerton Consulting and Investigations in Boston, MA as well law enforcement.

Tim is an honors graduate of Northeastern University with BS in Criminal Justice. He is also a member of High Technology Crime Investigation Association and ASIS.

Scott Olsen, Government Affairs Committee Chairman

Scott Olsen is currently Manager, Market Integrity - Legal Compliance Organization for Oracle where he is responsible for global market integrity focusing on proactive and reactive measures to stop counterfeiting, gray market fraud, and service abuse. He oversees Oracle's training programs, internet monitoring, and global consequences guide as they relate to violations of channel programs and supply chain issues.

Scott has been with Sun Microsystems for over ten years prior to the acquisition by Oracle, and while with Sun has held the positions of Channel Systems Engineering Manager, Federal Account Professional Services Engagement Manager, and implemented Sun's first effort to deploy a Partner Relationship Management suite of tools and processes. Prior to joining Sun, Scott held the positions of senior intelligence analyst and computer analyst within the U.S. Federal intelligence community. He also is a trained Six Sigma Black Belt and was an adjunct faculty member of The National Cryptologic School.

Scott received his BS from the University of Utah with a certificate in Criminology and Corrections and a dual MA from Webster University in Management and Computers.

Lorne Morris, Director

Lorne Morris was elected to AGMA’s Board of Directors in January 2010.

Mr. Morris joined Juniper Networks in February of 2008 as the Director of Global Compliance, following a 27 year career at Hewlett-Packard. He is responsible for the development and execution of worldwide planning and risk mitigation strategies which ensure all Juniper partners adhere to, and comply with, contractual agreements. He chairs the Worldwide Channel Compliance Steering Committee, comprised of Juniper executive staff. During his 27-year career with HP, Lorne managed a diverse number of organizations and functions in senior leadership roles, spanning sales, marketing, supply chain, sales operations and finance. Prior to joining Juniper, Lorne was Director of U.S. Competitive Strategy & Channels; Imaging and Printing Group, where his responsibilities included the design and implementation of competitive strategies to combat emerging threats to HP’s commanding printer market leadership. He was also responsible for all aspects of HP’s Extended Partner Programs. Previously, Lorne was the Global Sales Director managing a team of business category sales managers responsible for HP’s largest worldwide partner. As the North America Channel Marketing Manager, he oversaw a team of 160 Marketing, Finance and IT professionals and maintained responsibility for a multi-million dollar marketing program budget.

In addition to his extensive HP experience, Lorne is an active member of fraternal and philanthropic organizations. These volunteer organizations raise funds to provide free medical care for crippled and burned children. He served for three years as the President and Chairman of the Board of Directors of the San Jose Youth Symphony, a non-profit corporation dedicated to providing the youth of San Jose’s culturally diverse community with exceptional orchestral music education and performance experiences.

Lorne resides in Los Gatos, California.

Sally Nguyen, Director

Sally Nguyen, Director, Genuine & Secure, Product Release & Security Services, Microsoft Corporation.

Sally Nguyen has been with Microsoft since 1986. Her roles have included International Contract Negotiation as part of the Microsoft In House Legal team, leader of the OEM Licensing and Programs Development Group, Director of EMEA OEM Contracts, Revenue Management and Systems (as part of Microsoft Global Resourcing stationed in Dublin Ireland), Director of OEM Program Management Office, and since 2009 has served as the Director of Genuine & Secure.

The Microsoft Genuine & Secure Group is focused on researching, developing, and delivering solutions, controls, program analysis, and consultative services to protect Microsoft's IP in the marketplace, both physical and digital. They strive to help our customers and partners distinguish genuine from counterfeit product, reduce Microsoft losses from fraud, leakage, and theft, and provide the details and forensic data required to allow LCA and law enforcement to successfully take action against thieves, counterfeiters, and pirates.

Paul Ortiz , Director

Paul Ortiz is the head of Cisco Brand Protection. Brand Protection's world-wide mission is to dismantle counterfeit manufacturing, mitigate counterfeit sales activity, influence and drive design of anti-counterfeiting technologies, investigate grey market abuse, supervise Cisco's sales channels on brand-protection issues, and educate law enforcement agencies on ways to identify and deter counterfeit sales on a global basis. Paul joined AGMA's Board of Directors in September of 2011.

Prior to leading Cisco Brand Protection, Paul was the Director of Legal Services in Cisco's Commercial Litigation Department. He was responsible for Cisco's global commercial litigation and investigations and also advised Cisco Brand Protection. Paul has over sixteen years of experience as an attorney, working both in the U.S. and internationally for private corporations and governmental agencies. His experience includes prosecuting more than twenty trials for the United States, conducting corporate investigations, advising NASD (now FINRA) staff members on securities laws and regulations, drafting legislative initiatives on various EU proposals, negotiating international contracts, and drafting software licenses.

In addition to his Cisco responsibilities, Paul was appointed to the National Commission on the BP Deepwater Horizon Oil Spill, established by the President of the United States. He served as Advisor to the Chief Counsel and was responsible for conducting the investigation into the cause of the BP Deepwater Horizon Oil Spill.hington University in St. Louis.

Debbie Corr, Operations Manager